Cascading Corporate Marketing program in a Brazilian subsidiary.

The client was a Global Materials Company headquartered in Europe providing materials for a wide range of applications ranging from aerospace to the clothing industry

The Context

The client had recently set-up an excellence department for marketing and sales.

The companies identified were spot on. At the end it was a difficult choice. Good problem to have. Thanks

~Strategic Marketing Director

The Challenge

To deploy a group initiative in a Brazilian subsidiary, the client needed local resources to support the implementation with the local teams and ensure their buy-in.

The Mandate

  • Find a local Consulting Company specialized in Marketing with experience in the relationship Corporate/Subsidiary, a sensibility on change management, and proficient English speakers.

The Results

  • Consulting Quest sourced 3 international companies having local offices in both Europe and Brazil with expertise in marketing and relevant references in deploying methodologies.

3

Proposals within Budget

3

International Consulting Firms with local offices and Marketing expertise sourced

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